iphone 12 series reached 100 million sales just seven months after launch

The iPhone 12 series has been the most successful launch of an Apple lineup since the iPhone 6 in 2014, reports Counterpoint Research. Back then it was the refreshed design and larger screens that attracted people to the 6 series, what drove 12 series sales?

According to the analysts, it was the adoption of 5G on all models as well as OLED displays, even on the non-Pro phones. Unlike previous generations, this time around people flocked to the higher-end models.

The iPhone 12 Pro Max in particular – this was the most popular phone of the four accounting for 29% of total sales, up from…

Link: https://www.gsmdb.com/gsmarena/iphone_12_series_reached_100_million_sales_just_seven_months_after_launch-news-49824.php